UNLOCK THE POWER OF IMAGES
VISUAL MESSAGE TOOLKIT
RESONATE, STAND OUT, BE SEEN
YOUR VISUAL
GAMECHANGER
ARE YOU READY TO RAISE YOUR VISUAL GAME?
Transform the impression you make with the Visual Message Toolkit — your all-in-one solution to decode the silent language of images. Resonate with your audience, get noticed in the crowded online space, and ensure your brand is seen for all the right reasons. Use this toolkit of bite-sized, easy to action videos and resources help you make every image impactful and a powerful tool for connection, success and elevating your business.
PICTURE THIS
Does any of this sound familiar?
You're a busy entrepreneur who understands the importance of creating a presence online, but often are not really sure which images to share, or what they are saying about you.
You need to show up in lives, group calls, reels and regular social media posts.
You are not sure how to be distinguished from your competitors and become the "go to" person.
You are wearing all the hats and haven't the time to invest in lengthy workshops.
You want step by step guidance that is bite-size and easy to follow.
You don't really like having your photograph taken, and aren't sure how to get the best from a photoshoot.
Sometimes you post random photos "for the algorithms"
You know you need photos, but you don't know what is best to use.
STOP THE SCROLL
You poured your heart and soul into your business, then in the vast sea of online content, your message can seem to disappear without a trace. It can be disheartening to see potential clients scroll past, missing out on what you have to offer simply because your visuals aren't grabbing their attention.
You're not alone in this struggle. In a world where everyone is striving for a place in the spotlight, being noticed can be a challenge, especially when you don't really like being in front of a camera.
You want to make your brand resonate.
The truth is, a picture is worth a thousand words, and every image you share sends a message. A message that is understood in seconds.
But here's the catch - most business owners, like yourself, are unintentionally sending messages they aren't even aware of. And sometimes those messages can inadvertently repel the very people you want to attract. It's not that you don't care about your online presence, it's just that decoding the language of visuals isn't your
specialty. And that's okay, because it is mine.
I understand the frustration of putting in the effort but not seeing the results you deserve. I've witnessed how business owners, with incredible offerings, can struggle to connect because their visuals aren't doing justice to their brand.
But here's the good news: You don't have to navigate this visual maze alone. I've created a toolkit tailored for business owners and entrepreneurs like you.
TIME IS A LUXURY
I get it, you have a busy life and time is a luxury. That's why I've designed this toolkit with you in mind.
Short, bite-sized videos delivering fundamental knowledge, tips, and actionable advice in under 10 minutes each.
Imagine this: a coffee break, a video, and newfound skills to make impactful changes immediately.
Let me support you in being seen the way you want to be seen — as the go-to expert in your field.
With the Visual Message Toolkit, you'll gain confidence, control, and choice in how you present yourself online.
There are practical, actionable tips and advice, but also vital knowledge on how to choose images that align with
your brand values and transform missed opportunities into meaningful connections.
Bitesize Videos
Short videos that give you take aways that you can immediately action
Additional Resources
Additional tasks and resources that help you implement your learning
Lifetime Access
Refer back to the videos and resources whenever you need to
It's time to make the right impression, engage your audience, and raise your visual game.
THE BENEFITS
Over 5 pillars the resources will give you fundamental knowledge, valuable skills and practical insights and understanding in the following areas.
CAPTURE • CONTROL • CREATE • CONFIDENCE • CHOICE
Brand Identity
Subconscious Message
Connotations
Cohesive Messages
Client Messaging
Assets Needed
Mini Audit
Balance
Positioning
Legalities
Composition
Backgrounds
Light
Angles
Editing
Photoshoot Prep
Location & Props
Mindset
Purposeful Planning
Posing Tips
Fit for Purpose
Text/Captions
Hero/Headshots/PR
Narrative/BTS/Clients
Repurposing
12 WEEKS SUPPORT
The toolkit is designed to give you resources that you can access whenever you need to and as often as you like. There is no fixed order and they are designed to be stand alone items that you use as you want to.
However I understand that having a bank of resources can feel overwhelming for some people so I want to offer some additional accountability, guidance and support and give you an opportunity to ask questions if you need to, as you go through the videos.
We start on April 28th when you will be able to access the resources for the first module and then each fortnight the next modules' videos and downloads will be released.
Every second week I will do a live Q&A session in a private Facebook group to answer any queries you might have, or where you can let me know how you are getting on.
You can get involved with the group as much (or as little) as you like. There's no pressure to show up there, but the additional support is there for you.
I'm Vicki Head, your photographic ally.
I always understood the importance of making memories and appreciated the value of images as a means to capture special moments, to freeze time in a frame, and to relive those cherished memories for years to come. My journey into photography began as a personal passion, but it soon evolved into something much more.
My studies in Commercial Photography earned me a First Class Honours Degree, and a deep understanding of the elements essential for creating truly effective advertising and marketing visuals. But I didn't stop there. Further honing my craft, I achieved a number of awards and Craftsman status. These accolades reflect not just my technical proficiency but also my commitment to delivering exceptional results.
Add in 35 years involvement with the arts and theatre, winning local and national awards for Acting and Directing. Experiences that instilled in me firm foundations in composition, storytelling, character, and the mastery of light. And here's the secret sauce: these transferable skills come into play when I build your brand narrative through visuals.
As a Photography Teacher, I've had the privilege of helping a diverse range of people, from college and university students seeking to unlock the secrets of their cameras to hobbyists yearning for better control over their photography skills, and business owners who want to create successful brand messages.
So, when you choose to work with me, you're not just choosing a photographer; you're choosing an experienced professional who's passionate about helping you take control of your brand's perception and telling your story.
Let's embark on this visual journey together, shall we?
My mission as a creative is to empower people through imagery. I love connecting with people, making them laugh, and helping them harness the immense power of visuals to tell their unique stories.
Kind Words
Lisa Newport
I loved my MOT with you. Having someone else's expert eye on my visuals was really helpful. Sometimes you are too close yourself to notice things.
Dr Jenny Gordon
Clear, practical insightful help from Vicki who clearly not only knows her business, but knows how to make my clients know mine much more clearly than they currently do! Brilliant MOT!
Michaela Wade
Vicki sees the stuff you don't. Vicki's energy makes you feel supported. I can't thank and recommend her enough!
LIMITED BONUS OFFER
FIRESIDE CHAT
The first 25 people to buy the Visual Message Toolkit will be invited to an online FIRESIDE CHAT.
Come and join me, get comfy and bring a brew or your favourite tipple and let's chat.
This will be the perfect opportunity for us to be able to have a cosy informal conversation as a small group.
In order to keep an intimate cosy feel for the chat the group will be limited to the first 25 people to purchase the Toolkit.
Don't miss out.
MY OFFER
FIRST RESOURCES AVAILABLE NOW
£147 ONLY
Frequently Asked Questions
Do I need a camera?
Absolutely not. This is not about learning camera skills and functionality. The videos will include advice on where to position your phone or computer camera for best effect but no ‘proper’ camera needed.
Do I have to watch the videos in order?
No. The toolkit is designed for you to be able to dip in and out and gain knowledge as you need to. However for this introduction I will be releasing the toolkit videos and resources in module batches at fortnightly intervals in the order that I think will be most helpful to you.
How long do I have access to the Toolkit?
Lifetime access. There’s no cut off point, the resources will be there for you to revisit and rewatch whenever suits you.
Is there a way to ask questions if I am unsure of something?
Definitely. You will have access to a private Facebook group and I will do a live Q&A session on there every couple of weeks, where I can answer any questions you may have.
What if I don't use Facebook?
No problem. There will also be alternative provision for questions.
Will the Q&A sessions be recorded?
Yes. There will be a question thread for you to add to prior to the session and you can watch the recordings at a later time.
What if I change my mind, can I get a refund?
Due to the digital nature of the Toolkit, refunds will not be permitted after you have received access to the resources.
When and where will the Fireside chat take place?
The first 25 people to buy the Toolkit will be invited to a Fireside Chat on zoom. The date is to be confirmed.
Disclaimer
Vicki Head and Vicki Head Photography Ltd make no warranty, representation or guarantee that you or your business will obtain a particular outcome or result from this toolkit. In purchasing the toolkit, you recognise that the results you obtain from the resources will be the product of your own efforts, your particular situation, and other circumstances beyond our control and/or knowledge.